Artha Venture Fund Ties Up With IIM Kashipur
IIM Kashipur announced that it has entered an MoU to partner with the Artha Access program. The association announced its first deal with the Dehradun-based FMCG brand Himshakti which has raised Rs 17 lakh in its pre-seed round.
The round also saw participation from angel investors Anand Kumar of Pier Counsel and Varun Agrawal of StarClinch. Himshakti plans to use the funds towards marketing, sales and improving the packaging quality of its products.
Artha Access is an Artha Venture Fund (‘AVF’) program through which AVF co-invests with accelerators like India Accelerator, Huddle and IIM Calcutta Innovation Park.
Founded in November 2019 by Harshit Sehdev, Himshakti’s purpose is to provide pure food products from the Himalayan region of India. In addition, the firm wants to expand its footprints in international markets like France, ASEAN countries and other European countries, aiming for shelf space in 200 premium stores and expanding its marketplace presence.
The company is currently applying for international certifications to launch its operations in Europe and ASEAN.
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 C. Raj Kumar, the Founding Vice Chancellor of O.P. Jindal Global University at the announcement of the launch of India’s First Constitution Museum (1)_20241122101146_original_image_20.webp)
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