SCMHRD, Pune Clinches Winner’s Trophy At Cummins India’s REDEFINE 2024

Cummins India, one of the leading power solutions providers in the country, culminated REDEFINE 2024, its annual B-school case study competition. The exceptional Team Musketeers from Symbiosis Centre for Management and Human Resource Development (SCMHRD), Pune emerged as competition winners, claiming the esteemed trophy and cash prize, while Team Strategic McQueens from Indian Institute of Management (IIM), Tiruchirappalli earned the distinguished runner-up award.

This year's competition focused on the theme “How Digital Solutions Enable Sustainability in Traditional Businesses?”, encouraging participants to think beyond conventional boundaries. A total of 3780 students participated across 1260 teams, representing 18 of the nation’s top B-schools, fostering a vibrant exchange of ideas and innovative thinking. Following a comprehensive evaluation process, six finalist teams were selected to showcase their solutions at the two-day grand finale organised in Pune. The event featured interactive leadership sessions, dynamic networking opportunities and exclusive tours of the Cummins Technical Center India and the Kothrud Engine Plant. The finale culminated with a jury evaluation round and live voting by employees held at the Cummins India Office Campus (IOC).

A distinguished panel of Cummins India leaders, including Anupama Kaul, Human Resources Leader; Subramanian Chidambaran, Director - Corporate Strategy and Ajay Patil, Chief Financial Officer (CFO), judged the finalist teams' presentations at the grand finale. The event was attended by senior leaders and employees of the company. In addition to the main competition, all finalist teams participated in a fun social media contest. They created short and engaging team introduction videos, which were uploaded on their college's LinkedIn page. Team Musketeers from SCMHRD, Pune received maximum engagement for their video and was declared the winner of this contest.

In the lead-up to the grand finale, Cummins India organised a series of engaging activities designed to ignite curiosity among the students. An interactive leadership session was held to familiarise participants with the company’s mission, vision, business strategy and technology. Additionally, a quiz competition assessed their knowledge of industry trends and dynamics, further enriching their understanding of the business landscape.

The six shortlisted teams who participated in the grand finale included:

Power Innovators from Symbiosis Institute of Business Management, Pune

Team CnP from Indian Institute of Management (IIM), Lucknow

Carbon Crushers from IIM, Mumbai

Musketeers from Symbiosis Centre for Management and Human Resource Development, Pune

Strategic McQueens from IIM, Tiruchirappalli

ISB_101 from Indian School of Business, Hyderabad