ISB Launches I-Venture Immersive (ivi) Programme For Grassroots Entrepreneurs

The Indian School of Business (ISB) has launched a unique programme tailored for upcoming and promising entrepreneurs, called I-Venture Immersive or 'ivi'. Administered by the school’s entrepreneurship arm, I-Venture@ISB, the programme encourages keen innovators from across the country to pursue their passion with or without any formal educational qualification beyond Class 12.

The first round of admission for ‘ivi’ is now underway, for the founding cohort starting in October. The six-month immersive experience will be conducted full-time on the Hyderabad campus of ISB. Designed to provide budding entrepreneurs with transformative support, ‘ivi’ will also provide funding support for promising cohort members to bring their innovative ideas to life.

The programme is designed to cater to a diverse group of aspiring innovators, including recent graduates eager to launch disruptive startups; tech professionals seeking to infuse entrepreneurial thinking into their careers; and next-generation family business owners who are eager to launch ventures beyond their legacies.

It will also welcome women entrepreneurs navigating unique challenges in the competitive market and armed forces veterans looking to apply their leadership skills to entrepreneurial pursuits.  

The application and selection process will involve the candidate uploading videos explaining their motivations – a method of selection that is not bound to grades and marks.

In its delivery, the ‘ivi’ programme emphasises problem-solving through innovative methods, including AI, machine learning, and data analysis. Additionally, students will acquire proficiency in accounting skills. The marketing segment will focus on branding, customer-centricity, and go-to-market strategies. Further, the ‘ivi’ curriculum will pivot towards Lean Startup entrepreneurship and Design Thinking principles. Finance fundamentals for personal and corporate finance, negotiation enhancement, and supply chain management, are among the other subjects covered, using an immersive experience and hands-on training method.

The ‘ivi’ fees will include on-campus lodging, with several scholarships available. Applications for the first cohort are now open at the official website.